Understand Viewer Analytics

Each broadcast includes statistics on viewership. This article breaks down the viewer analytics you have access to and where to find them.

Mindy Worley avatar
Written by Mindy Worley
Updated over a week ago

The total number of viewers for your broadcasts is a great statistic to know, but access to in-depth analytics can help you learn more. In this article, we will break down what viewer analytics you have access to and where to find them.

View analytics for an individual broadcast

Click on the broadcast you'd like to see analytics for, and click on Analytics below the video player.


You will notice that we track live broadcast stats and recorded broadcast stats. The Live Viewer Engagement will tell you how many people are actively watching at the time and will show an increase or decrease in viewership. Each broadcast also has its own geolocation map that will show you where viewers are watching from.

To get a more detailed look at your broadcast, click on View Detailed Analytics.


This will take you to a full reports page that will show you the following stats.


View Analytics for Account

Go to the Reports tab in the BoxCast Dashboard.


You can select the channel you want to see the stats for and select the date range.


You can find the following stats about your account:

Account or Channel Summary

  • Total views

  • Unique viewers

  • Average view duration

  • Count of watched broadcasts

  • Comparison of each of those stats vs. the prior period

  • Time series line graph of Cumulative views vs. Previous Period

When Viewers Watch

  • Views by day line graph

  • By time of day bubble graph, which can be used to understand patterns on which days of week and times on those days that viewers are most engaged

How Viewers Watch

  • Live vs. recorded graph

  • Playback quality graph (NOTE that a few video player clients report the computer's screen resolution rather than actual video quality level, so you might see a value higher than your actual broadcast resolution)

  • Playback host graph

  • Mobile vs. desktop graph

  • Browsers graph

  • Operating systems graph

Where Viewers Watch

  • Map of viewers globally, with the bubble overlay radius approximating how many views came from a certain geographic region

  • Top 10 regions listing

Hall of Fame

  • Most Viewed Broadcast

  • Achievements

Common Questions

What is the difference between Total Views and Unique Views?

Total views counts of ALL views of the video both live and archived. If someone refreshes the page, that would count as 2 views for the broadcast. If someone is watching the broadcast and leaves and comes back to the broadcast, that would count as 2 total views. A Unique Viewer comes from a specific device and that device can refresh the page as many times as it wants and that counts as 1 view. That device could also stop watching the stream and come back later on to watch the stream and that would also count as 1 view. Unique Views tends to be a more accurate way to assess number of views.

Can I see the name of the person watching the broadcast?

No, BoxCast does not track the name or email of individual viewers.

Can I get a PDF of the Viewer Analytics?

No, but you can download a .CSV file with up to 7 days of information. If you have suggestions for improvements to our analytics page, please email ideas@boxcast.com so we can add them to our list!

Are views from my simulcasts to social media (e.g. Facebook, YouTube, X (Twitter), etc.) counted in the viewer analytics?

Views from your simulcasted content will not be reflected in the BoxCast viewer analytics reports.

If you are not seeing these reports in your Dashboard, book a meeting with your customer success manager, or email us to add this feature to your plan.

Did this answer your question?